Your Source to being Found Online
Online Alignment
Google, Yahoo & Bing are
Search Engines
They do exactly that....Search
Local (Places)
This is where Google places your business on the local map and trust that your information is true from what it has found on you. (Considered to be trusted business information and most relevant to local searches by Gooogle standards)
If your business information is incorrect and shows a different phone number, address, website address, business name, etc. then the
Search Engines do not know what to trust.
The first place you have to start with
is each search engine.
We give each Search Engine your business information so they know what to look for.
This is just a small portion to help
enhance your business listing
When a search is done on
Google, Yahoo and Bing
there are 3 places
Your Business Can Be Placed
Paid Search or PPC ( pay per click)
any business can pay to have a promotional message put uptop of Google, but it actually works in a auction. You must be ready to be aggressive to see the return on your investment or else your budget will be depleted without getting the quality lead it takes to turn into a client.
Organic
When you see 1 - 1,298,000 results , this comes from organic searches. The search engines are trying to
search for every bit of information
they can find starting with the most relevant.
Search Engines want to provide the end user with the information they are looking for so the end user
will remain with that search engine.
Each one of these placements takes a different approach from a marketing stand point.